Google has revealed that its AI-powered search feature, AI Overviews, now serves more than 2 billion monthly users across over 200 countries and territories.
The company’s Vice President, Global Ads, Dan Taylor, disclosed this during a virtual media roundtable, where he spoke about how AI is changing how consumers search and discover products and brands.
According to him, the milestone indicates a broader shift in how consumers interact with search engines, as artificial intelligence continues to transform user behaviour and unlock new commercial opportunities for businesses worldwide.
Sharing more insights on the technology, Taylor said AI is ushering in what the company describes as an “expansionary moment” for Search, with more than 5 trillion searches recorded annually.
“Users are increasingly moving away from short keyword queries to more detailed, conversational and multimodal searches, enabled by AI tools,” he said.
This shift, he added, is driving growth in both overall and commercial queries, creating new touchpoints for businesses to engage potential customers.
“Visual search is also gaining traction, with Google Lens now processing over 25 billion searches monthly. Notably, one in five of those searches carries commercial intent, underscoring the monetisation potential of AI-driven discovery,” he said.
Taylor noted that AI Overviews, which provides AI-generated summaries alongside traditional search results, is improving the quality of traffic to websites.
According to him, users who click through from these summaries tend to spend more time engaging with content.
“AI Overviews now has over 2 billion monthly users across more than 200 countries and territories and 40 languages and is one of the most successful launches in Search in the past decade,” he disclosed.
The company has also begun integrating advertisements within AI Overviews, placing them above, below and within generated responses.
