MultiChoice has launched a shared payment option that enables DStv subscribers to share the cost of their monthly subscription with another person. This move is part of the pay-TV provider’s efforts to introduce more affordable options for its customers in Africa.
The feature, now live on the MyDStv app, lets a primary account holder send a payment link to someone else, a friend, partner, or family member to contribute toward a single subscription. Each bill can only be split between two people.
To compete with growing streaming services, MultiChoice has lowered decoder prices in major markets like Nigeria and South Africa. They are also adding more basic channels to attract new customers and make pay-TV more affordable.
